kelly gorman design | 2018

This design was created for a fictitious tour called the Midwest is Best Tour. The idea was to create a more type driven flyer design. My vision was to utilize the letter "T" in multiple ways making it the end of the word midwest + best, but also using it as the first letter in the word tour. The idea was to keep everything really simplistic and create a great sense of heirarchy. Check out the original artwork + mockups below!